As technology progresses, we see its impact on reducing workloads for many business owners. Reduced workloads allow business owners to spend more time focusing on the most important aspects of their business, such as generating revenue. This is particularly true for industries where most of the money is made by meeting prospects and closing deals without much administration.

An excellent example of one such industry is the real estate/mortgage industry. Rather than closing deals, real estate and mortgage professionals often spend significant amounts of time managing their marketing, cold calling, billboards, and lead generation, often to no avail. Instead of wasting time on these things, they should be focusing on meeting with prospects, which is where the money is made.